In order to survive, the organization must have an objective that appeals to its customers, so that they will make the contributions necessary to sustain it. Hence, organization objectives are constantly adapted to conform to the changing values of customers, or to secure new groups of customers in place of customers who have dropped away. The organization may also undertake special activities to induce acceptance of its objectives by customers - advertising, missionary work, and propaganda of all sorts.

Let's put a limit to the scramble for money. ... Having got what you wanted, you ought to begin to bring that struggle to an end.

A standing army, for instance, is incompatible with freedom; because subordination and rigour are the very sinews of military discipline; and despotism is necessary to give vigour to enterprise that one will directs. A spirit inspired by romantic notions of honour, a kind of morality founded on the fashion of the age, can only be felt by a few officers, whilst the main body must be moved by command, like the waves of the sea; for the strong wind of authority pushes the crowd of subalterns forward, they scarcely know or care why, with headlong fury.

After all, why should ordinary people want to contemplate the End, especially when we see the condition of those who do?

While it is in no way racist for any author to write a book exclusively about white women, it is fundamentally racist for books to be published that focus solely on the American white woman's experience in which that experience is assumed to be the American woman's experience.

Only a very bad theologian would confuse the certainty that follows revelation with the truths that are revealed. They are entirely different things.

When one told Plistarchus that a notorious railer spoke well of him, "I 'll lay my life," said he, "somebody hath told him I am dead, for he can speak well of no man living."

Neither perception nor true opinion, nor reason or explanation combined with true opinion could be knowledge. Then our art of midwifery declare to us that all the offspring that have been born are mere wind-eggs and not worth rearing and if you remain barren, you will be less harsh and gentler to your associates, for you will have the wisdom not to think you know that which you do not know.

That power should be exercised over any portion of mankind without any obligation of consulting them, is only tolerable while they are in an infantine, or a semi-barbarous state. In any civilized condition, power ought never to be exempt from the necessity of appealing to the reason, and recommending itself by motives which justify it to the conscience and feelings, of the governed.

On our earth we can only love with suffering and through suffering. We cannot love otherwise, and we know of no other sort of love. I want suffering in order to love. I long, I thirst, this very instant, to kiss with tears the earth that I have left, and I don't want, I won't accept life on any other!"

If you punish a child for being naughty, and reward him for being good, he will do right merely for the sake of the reward; and when he goes out into the world and finds that goodness is not always rewarded, nor wickedness always punished, he will grow into a man who only thinks about how he may get on in the world, and does right or wrong according as he finds either of advantage to himself.

Do not commence your exercises in philosophy in those regions where an error can deliver you over to the executioner.

Beauty without grace is the hook without the bait.

The fierce willingness to repudiate domination in a holistic manner is the starting point for progressive cultural revolution.

The good life, as I conceive it, is a happy life. I do not mean that if you are good you will be happy; I mean that if you are happy you will be good.

Because machines could be made progressively more and more efficient, Western man came to believe that men and societies would automatically register a corresponding moral and spiritual improvement. Attention and allegiance came to be paid, not to Eternity, but to the Utopian future. External circumstances came to be regarded as more important than states of mind about external circumstances, and the end of human life was held to be action, with contemplation as a means to that end. These false and historically, aberrant and heretical doctrines are now systematically taught in our schools and repeated, day in, day out, by those anonymous writers of advertising copy who, more than any other teachers, provide European and American adults with their current philosophy of life. And so effective has been the propaganda that even professing Christians accept the heresy unquestioningly and are quite unconscious of its complete incompatibility with their own or anybody else's religion.

Cultivate that kind of knowledge which enables us to discover for ourselves in case of need that which others have to read or be told of.

Avoid doing what you would blame others for doing.

I regard it as the irresistible effect of the Copernican astronomy to have made the theological scheme of redemption absolutely incredible.

The Americans never use the word peasant, because they have no idea of the class which that term denotes; the ignorance of more remote ages, the simplicity of rural life, and the rusticity of the villager have not been preserved among them; and they are alike unacquainted with the virtues, the vices, the coarse habits, and the simple graces of an early stage of civilization.

There never, gentlemen, was a period in which the steadfastness of some men has been nut to so sore a trial. It is not very difficult for well-formed minds to abandon their interest; but the separation of fame and virtue is an harsh divorce. Liberty is in danger of being made unpopular to Englishmen. Contending for an imaginary power, we begin to acquire the spirit of domination, and to lose the relish of honest equality.

Hence, as Narcissus, by catching at the shadow, plunged himself in the stream and disappeared, so he who is captivated by beautiful bodies, and does not depart from their embrace, is precipitated, not with his body, but with his soul, into a darkness profound and repugnant to intellect (the higher soul), through which, remaining blind both here and in Hades, he associates with shadows.

I saw men go up and down, In the country and the town, With this tablet on their neck,- 'Judgement and a judge we seek.' Not to monarchs they repair, Nor to learned jurist's chair; But they hurry to their peers, To their kinsfolk and their dears; Louder than with speech they pray,- 'What am I? companion, say.'

The ultimate result of shielding men from the effects of folly, is to fill the world with fools.

Hatred and anger are the greatest poison to the happiness of a good mind.

When we have no further desire to show ourselves, we take refuge in music, the Providence of the abulic.

Everything which distinguishes man from the animals depends upon this ability to volatilize perceptual metaphors in a schema, and thus to dissolve an image into a concept. For something is possible in the realm of these schemata which could never be achieved with the vivid first impressions: the construction of a pyramidal order according to castes and degrees, the creation of a new world of laws, privileges, subordinations, and clearly marked boundaries, a new world, one which now confronts that other vivid world of first impressions as more solid, more universal, better known, and more human than the immediately perceived world, and thus as the regulative and imperative world.

The doctrine that there is as much science in a subject as... mathematics in it, or as much... measurement or 'precision' in it, rests upon... misunderstanding.

He who must still exhort himself, and be exhorted, to will the good, has as yet no firm and ever-ready will, but wills a will anew every time he needs it. But he who has such a stable will, wills what he wills for ever, and cannot under any circumstances will otherwise than he always wills. For him freedom of the will is destroyed and swallowed up in necessity.

To require that a so-called layman should not use his own reason in religious matters, particularly since religion is to be appreciated as moral, but instead follow the appointed clergyman and thus someone else's reason, is an unjust demand because as to morals every man must account for all his doings. The clergyman will not and even cannot assume such a responsibility.

Courtship is the time for sowing those seeds which will grow up ten years into domestic hatred.

He who discommendeth others obliquely commendeth himself.

Philosophy is by its nature something esoteric, neither made for the mob nor capable of being prepared for the mob.

Technological progress has merely provided us with more efficient means for going backwards.

Behold, we go up to Jerusalem; and the Son of man shall be betrayed unto the chief priests and unto the scribes, and they shall condemn him to death, And shall deliver him to the Gentiles to mock, and to scourge, and to crucify him: and the third day he shall rise again.

What strength belongs to every plant and animal in nature. The tree or the brook has no duplicity, no pretentiousness, no show. It is, with all its might and main, what it is, and makes one and the same impression and effect at all times. All the thoughts of a turtle are turtles, and of a rabbit, rabbits. But a man is broken and dissipated by the giddiness of his will; he does not throw himself into his judgments; his genius leads him one way but 't is likely his trade or politics in quite another.

God functions like a stabilizer of time.

A naturall foole that could never learn by heart the order of numerall words, as one, two, and three, may observe every stroak of the Clock, and nod to it, or say one, one, one; but can never know what houre it strikes.

When one cultivates to the utmost the principles of his nature, and exercises them on the principle of reciprocity, he is not far from the path. What you do not like when done to yourself, do not do to others.

Speed, it seems to me, provides the one genuinely modern pleasure.

The silent treasuring up of knowledge; learning without satiety; and instructing others without being wearied: which one of these things belongs to me? To keep silently in mind what one has seen and heard, to study hard and never feel contented, to teach others tirelessly; have I done (all of) these things?

Love is something far more than desire for sexual intercourse; it is the principal means of escape from the loneliness which afflicts most men and women throughout the greater part of their lives.

The devil is an angel too.

We suffer not only from the development of capitalist production, but also from the incompleteness of that development. Alongside the modern evils, we are oppressed by a whole series of inherited evils, arising from the passive survival of archaic and outmoded modes of production, with their accompanying train of anachronistic social and political relations. We suffer not only from the living, but from the dead.

Reason is immortal, all else mortal.

The decisions of law courts should never be printed: in the long run, they form a counterauthority to the law.

They reckon ill who leave me out; When me they fly, I am the wings; I am the doubter and the doubt; And I the hymn the Brahmin sings.

...what the freedom is that I love, and that to which I think all men intitled. It is not solitary, unconnected, individual, selfish Liberty. As if every Man was to regulate the whole of his Conduct by his own will. The Liberty I mean is social freedom. It is that state of things in which Liberty is secured by the equality of Restraint; A Constitution of things in which the liberty of no one Man, and no body of Men and no Number of men, can find Means to trespass on the liberty of any Person, or any description of Persons in the Society. This kind of liberty is indeed but another name for Justice, as ascertained by wise Laws, and secured by well-constructed institutions.

Few persons care to study logic, because everybody conceives himself to be proficient enough in the art of reasoning already. But I observe that this satisfaction is limited to one's own ratiocination and does not extend to that of other men. We come to the full possession of our power of drawing inferences the last of all our faculties, for it is not so much a natural gift as a long and difficult art.

We are no nearer heaven on the top of Mount Cenis than at the bottom of the sea; take the distance with your astrolabe. They debase God even to the carnal knowledge of women, to so many times, and so many generations.